Ravipa Akrajindanon2562-03-072019-03-072560-12-14ravipa akrajindanon. (2017). the elements of marketing mix affecting the repurchase electronic marketplace (e-marketplace) in thailand. the 14th national and international larngeartech university conference (larngeartechcon2017).https://demo-dspace.larngeartech.com/handle/123456789/5977This study attempts to study the relationship between marketing mix and repurchase intention of online customers on e-marketplace in Thailand. A total of 400 usable samplings of e-marketplace customers are obtained. The findings reveal that the predictor variables of product (β = 0.375, t = 3.556, P = 0.001), price (β =0.448, t = 4.697, P = 0.000), place (β = 0.366, t = 4.227, P = 0.000), are achieved significance at the 0.05 level,while promotion (β = 0.024, t = 0.886, P = 0.569) does not reach the 0.05 significant level.enMarketing MixElectronic MarketplaceOnline ShoppingRepurchase IntentionOther